Prasar Bharati to
strengthen FM services
sourcehttp://www.business-standard.com/ |
Public service
broadcaster Prasar Bharati Thursday announced that it will strengthen its
FM services all over the country and Vividh Bharti will be made available
on FM in many centres.
Addressing a function here on World Radio Day, Prasar Bharati chief Jawhar
Sircar said that as a part of expansion of FM services, AIR FM Gold and FM
Rainbow will be extended to all metros and other cities by the end of this
year.
He said that Vividh Bharti channel will be made available on FM in four
metro centres along with 40 other centres.
Sircar also added that besides setting up more FM local stations in the
country to provide local news, primary and secondary services of AIR will
also be made available on FM mode, a statement said.
He said that 20 more channels of AIR will be added to the direct to home
bouquet within six months. Sircar said there were plans to put the rich
archives of AIR, including speeches by leaders, online.
AIR News Director General Archana Datta said it is high time that radio
should meet the challenges faced today in the wake of movement of people
within and outside the country due to expansion of educational and
employment opportunities.
She said that radio should provide a comprehensive package of news in
various languages to cater to the information need of people away from
home and living in different time zones. Datta also informed that the news
services division will bring out a specific guideline in vernacular for
its regional news units very soon.
A style book in Hindi "Samachar Nirdeshika"was also released by Sircar
during the programme. The book is a compilation of guidelines in Hindi for
news professionals and its regional news units.
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